斜[EN] 除了厨子,还有哪些适合吃货的职业?

[EN] 除了厨子,还有哪些适合吃货的职业?

斜杠青年研究所·2022 年 11 月 19 日·46 分钟
在喜马拉雅播放
创作者写的节目说明

除了厨子,还有哪些适合吃货的职业? From Foodie to Phoode: My Delicious Career, with Marta Fowlie

    Marta出生于波兰,在上个世纪末移民到美国,开始了她在“世界创意之都”洛杉矶的生活。从那之后,她一直与「食物」打交道。热爱美食和烹饪的她,通过在博客上分享菜谱获得了媒体和品牌方的关注,由此进入食品创意行业。她为美食杂志和高端酒店拍摄宣传照,为食品品牌做咨询,并结识了许多像她一样借由「食物」表达想象力的艺术家。外卖App上那些诱惑人下单的菜品图,半夜逼人去煮宵夜的美食视频,影视作品里才得以一见的宫廷宴席,都是他们的作品。
    从业多年,Marta认为:食品创意行业需要一个快速匹配人才与需求的平台。于是她在2017年创建了在线市集Phoode,名字的灵感源自"Photography"(摄影)和 "Foodie"(吃货)两个单词。艺术家可以在Phoode上展示和出售不限于摄影的视觉服务,商家和品牌则可以招贤纳士、为其产品征集营销创意。
    本期节目中,Marta谈到了食品创意行业的兴起 、社交媒体对其的冲击,以及其中一些小众但有趣的职业,如食品广告的配音、手模和嘴模等。被食物环绕的工作似乎很美妙,但它们真如我们想象的那么轻松吗?广告里那些让人垂涎三尺的食物究竟是实拍,还是另有不能说的秘密?为什么中餐是Marta眼中最难拍的菜品?





Marta创建的平台:https://phoode.com/
Marta的个人网站:https://foodpolka.com/

If there’s one thing that all human beings love, it's probably food. It nourishes our body, mind, and soul. For some, food is about desire, pleasure or taste. For others, it’s a creative outlet, and they even translate this passion into a career. Not necessarily a cook; there are many other niches in the market — food photography, recipe design, food styling and the list goes on. You may not realize it, but their work is everywhere — from the crispy-skinned, well-seasoned chicken wings on your food delivery app, to the medieval banquets or 19th-century dinner parties you see on the silver screen. Besides all the sweet perks, working with food is not always glamorous: it also calls for endurance, patience, and ability to work under pressure. 

In this episode, Lulu talks with Marta Fowlie, a LA-based food-focused content producer who builds an online marketplace — Phoode to helps thousands of talents like her seek new clients. Ready to cook up something creative with her? 

You’ll hear about:
* How large is the food-focused creative economy, and what are the key drivers of its growth?
* Which niches are trending?
* How to stay competitive in the market?
* A food photographer reveals her most challenging shots

Music credits
Daystar - You know better than I
Daystar - Alcohol-Free (instrumental ver.)

小宇宙/喜马拉雅/网易云音乐 @斜杠青年研究所/@心心念的
Apple Podcasts/Spotify @Dedicated (搜索“dedicated lulu”更容易找到呦)

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斜杠青年研究所

斜[EN] 除了厨子,还有哪些适合吃货的职业?

斜杠青年研究所 · 2022 年 11 月 19 日 · 46 分钟

[EN] 除了厨子,还有哪些适合吃货的职业?

在喜马拉雅播放
创作者写的节目说明

除了厨子,还有哪些适合吃货的职业? From Foodie to Phoode: My Delicious Career, with Marta Fowlie

    Marta出生于波兰,在上个世纪末移民到美国,开始了她在“世界创意之都”洛杉矶的生活。从那之后,她一直与「食物」打交道。热爱美食和烹饪的她,通过在博客上分享菜谱获得了媒体和品牌方的关注,由此进入食品创意行业。她为美食杂志和高端酒店拍摄宣传照,为食品品牌做咨询,并结识了许多像她一样借由「食物」表达想象力的艺术家。外卖App上那些诱惑人下单的菜品图,半夜逼人去煮宵夜的美食视频,影视作品里才得以一见的宫廷宴席,都是他们的作品。
    从业多年,Marta认为:食品创意行业需要一个快速匹配人才与需求的平台。于是她在2017年创建了在线市集Phoode,名字的灵感源自"Photography"(摄影)和 "Foodie"(吃货)两个单词。艺术家可以在Phoode上展示和出售不限于摄影的视觉服务,商家和品牌则可以招贤纳士、为其产品征集营销创意。
    本期节目中,Marta谈到了食品创意行业的兴起 、社交媒体对其的冲击,以及其中一些小众但有趣的职业,如食品广告的配音、手模和嘴模等。被食物环绕的工作似乎很美妙,但它们真如我们想象的那么轻松吗?广告里那些让人垂涎三尺的食物究竟是实拍,还是另有不能说的秘密?为什么中餐是Marta眼中最难拍的菜品?





Marta创建的平台:https://phoode.com/
Marta的个人网站:https://foodpolka.com/

If there’s one thing that all human beings love, it's probably food. It nourishes our body, mind, and soul. For some, food is about desire, pleasure or taste. For others, it’s a creative outlet, and they even translate this passion into a career. Not necessarily a cook; there are many other niches in the market — food photography, recipe design, food styling and the list goes on. You may not realize it, but their work is everywhere — from the crispy-skinned, well-seasoned chicken wings on your food delivery app, to the medieval banquets or 19th-century dinner parties you see on the silver screen. Besides all the sweet perks, working with food is not always glamorous: it also calls for endurance, patience, and ability to work under pressure. 

In this episode, Lulu talks with Marta Fowlie, a LA-based food-focused content producer who builds an online marketplace — Phoode to helps thousands of talents like her seek new clients. Ready to cook up something creative with her? 

You’ll hear about:
* How large is the food-focused creative economy, and what are the key drivers of its growth?
* Which niches are trending?
* How to stay competitive in the market?
* A food photographer reveals her most challenging shots

Music credits
Daystar - You know better than I
Daystar - Alcohol-Free (instrumental ver.)

小宇宙/喜马拉雅/网易云音乐 @斜杠青年研究所/@心心念的
Apple Podcasts/Spotify @Dedicated (搜索“dedicated lulu”更容易找到呦)

斜斜杠青年研究所

斜杠青年研究所

聚焦在美华人非典型职业路径与创业实操的人物访谈播客,由个体经历切入职业转型、小众谋生与海外落地生存。

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